Hi, I'm Barry! 

I live in Seattle, USA, but I've spent nearly 15 years living in Australia and Singapore, working with small enterprises as well as the largest conglomerates in the Asia Pacific region. 

I live technology and have built a diverse and distinctive career in SaaS. My experience spans leading product development, solution sales, and global enterprise sales. I've also had the privilege of serving as a GM, leading the launch of new markets in the Asia Pacific region.

I'm an expert in Spend Management who is passionate about knowing my customers so they get the most value from our solutions. To do this, I ask questions and listen to the answers in a way that helps the customers to open up more. This has created strong trust and rapport and allowed me to develop better strategies and positioning.

I am well-acquainted with the challenges of operating a business across diverse countries and cultures. My track record demonstrates my proficiency in uniting cross-functional teams, eradicating silos, and achieving ambitious goals. To be able to help other companies achieve the same while accelerating revenue and profit growth is especially exciting for me.