Hello, I am Jeff!

I have worked in the IT industry for over 35 years and have been based in Beijing for the last 20 years. During my career, I managed various sales organisations, from small teams to over 400 people generating hundreds of millions of software revenues in the Greater China Region (China, Hong Kong, and Taiwan).

I accelerated software business growth in companies like Informix, Oracle, and SAP-Concur since 1993 and focused on growing the SaaS revenue in Oracle and SAP in the last eight years. I bring in-depth knowledge of driving methodology and strategies in sales, services, and channels business, especially during this SaaS evolution. The Chinese market usually takes longer to accept new technology/solutions from other regions. Still, the market is the fastest revenue-growing machine with the “China Speed.”

To launch a successful business in the Greater China Region, I have 4 business mottos. 

M - Market knowledge 

V - Value-added Go-to-Market Strategy

P - Passion

S - Strong network coverage with the right relationships

I enjoy working with innovative technology solutions and am excited to assist them in landing effectively in the Greater China Region.